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According to this GigaOM article on CNN Money, yesterday’s presidential election has set a traffic record as people from all over the world went to news websites in search for the latest information on the candidates or the election in general.
What’s especially interesting, is that some television networks actually saw viewer numbers tumble compared to the 2004 election. On the Internet, however, visitor numbers rocketed high.
CNN’s website, for example, received a record 27 million unique visitors on November 4 and there were almost 5 million users of its live video stream service. The website of ABC News also received a record number of visitors with 3.4 million unique visitors and more than 24 million page views. Live streaming services like Mogulus and Akamai saw traffic peaks when Barack Obama delivered his acceptance speech, too.
The 2008 presidential election campaign has truly been an Internet campaign. Barack Obama and other candidates have made extensive use of the Internet, buying advertising spots on popular websites and setting up profiles on social networking sites.
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I enjoy visiting DrudgeReport.com. Sometimes because of the information bullet he provides but I’m mesmerized by his stats. He usually gets a 24h visit number of 22 million. During the election days, he was up to about 32 million per day!!