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How to Choose the Best Domain for Search Engine Visibility

Gone are the days when you’ll want to buy, and use, domains such as www.keywordA-keywordB-keywordC.com. This looks spammy, and it is spammy. Search engines dislike those domains every bit as much as users do. 

Useful article at Search Engine Watch by Mark Jackson with tips on how to pick domains that will help you rank higher in search engines. He looks into factors such as domain age, history of domain, keywords in domain and ends the article with a case in point.

P&O Ferries hires domain management firm

P&O Ferries has signed an agreement with web domain name management firm NetNames for it to control its use and acquisition of URLs.

NetNames will manage what P&O calls “a substantial” portfolio of domain names including the flagship POFerries.com site and specific URLs such as SailToSpain.co.uk.

(…)

P&O chief information officer Andrew Reeves said: “As we continue to grow our online business, domain names are becoming a key part of our marketing strategy.

“It is imperative that we have a proactive solution to centralise our domain names as a strategic marketing tool and protect our brand from online threats.”

Good to see another corporate end user who got it and now tries to make the most of his domain portfolio.

Business should fund domain name police, says expert

A technology law expert has called on the business world to set up a policing outfit to tackle cybersquatters. The call came as Dell raised the stakes in the fight against domain hoarders, demanding compensation of $1 million per name in a lawsuit.

Frank has commented on this article already. No need for me to detail my opinion too, because it’s the same.