As reported by AdAge, online advertising revenue reached $21.1 billion in 2007. This marks a 26% increase over 2006, according to the Internet Advertising Bureau’s and PriceWaterhouseCoopers’ annual report of ad spending.
This big jump in revenue pushed web ad spending past radio and, more surprisingly, cable. Cable ad revenue was “only” $20.9 billion. The often cited migration of advertising dollars to the Internet will continue in the future, possibly at an increased rate.
Apparently there is not only domain name squatting, also frequently referred to as cybersquatting or typosquatting, but username squatting too. Most companies do not open an account under their company name at the popular social networking sites, and that’s why about every well-known business name has been taken by users now infringing on the respective companies’ trademarks.
Yahoo’s board of directors responded to Carl Icahn, who has been going to replace Yahoo’s board in order to bring the company back to Microsoft for a possible merger. Roy Bostock, chairman of the Yahoo board, said in a letter to Icahn that Carl Icahn was wrong about the fact why Microsoft’s acquisition of Yahoo had failed and that he should therefore not be allowed to take over Yahoo’s board. He also said it was in the best interest of Yahoo’s shareholders to not allow Icahn and his nominees to take control of Yahoo, because Microsoft had abandoned the negotiations with Yahoo and there was no acquisition offer on the table anymore.
Yesterday Google added some new features to YouTube Insight, the free video analytics tool available to YouTube publishers. The most interesting feature is the demographics tool, which can display the view count broken down by age, gender and geographic location. This allows publishers to better analyze who is watching their videos, hence allowing them to create more compelling content to meet their viewers’ needs.
Just watched an interesting video post from ProBlogger on the future of blogging. ProBlogger’s Darren Rowse was asked what he thought would be emerging trends in blogging. He said that there were five important trends he had been observing, namely:
Multiple-author blogs
Multi-topic blogs
Blogs converging with other types of sites
Portal-like design
Indirect monetization
As you will see, the bigger domain industry blogs are already following some of these trends. For example, DomainNews.com and DomainNameNews.com are multi-author blogs, most domain blogs are converging with web 2.0 sites too, and a couple of bloggers are indirectly monetizing their blogs by offering their own services and expertise to readers.
Only a few days after BPHG Media launched the project for its one-word generic domain Prices.com, another company is planning to bring its domain to the next level. Time Inc. is going to relaunch its Health.com portal on Monday. The site was not much more than a so-called brochure site before, which means that it was barely more than the online destination of a Time Inc. health magazine and it did not feature enough original online content or web 2.0 features to compete with other popular websites in the lucrative health sector.
I’d never say that I know much about economics, but I’m very interested in economic issues and I try to read as much about them as possible. I do not know everything about movies, but I can say that I know a lot about movies, the making of movies and, of course, I enjoy watching them. Considering that I’m into both economics and movies, you can imagine that the following article from the Financial Times Alphaville blog got my attention today.
IAC/Ask.com is buying Lexico Publishing Group, which is the owner of generic domains and online businesses Dictionary.com, Thesaurus.com and Reference.com. This will get Ask a great pile of additional unique traffic and make it the ninth biggest destination on the web in terms of the number of visits.
CBS Corp. said it was going to acquire CNet Networks Inc. for about $1.8 billion or $11.50 per share, which represents a 45 percent premium to its closing price on Wednesday. With this timely acquisition CBS wants to expand its reach across the Internet. I have always wondered why CNet has not been acquired earlier, taking into account their top-notch domain portfolio. The company owns many valuable generic domain names such as News.com, MP3.com, TV.com and Search.com inter alia, as well as established websites and online businesses. The acquisition has still to be approved by CNet’s shareholders.
Online competitive intelligence service Hitwise yesterday released the latest U.S. search statistics for April 2008. It announced that Google hit an all-time high, accounting for 67.90% of all U.S. searches. This marks a 0.65% increase over March this year and a 2.64% increase over April 2007.
Elliot Silver is looking to buy an east coast city .com domain name, and he is willing to spend up to $100,000. Elliot has successfully developed several geo domains in the past (e.g. Salinas.com, Lowell.com), so you can rest absolutely assured that your city domain will be in good hands. However, make sure your domain meets all of Elliot’s requirements before reaching out:
City of 100,000 people or more
.com Only
City must be on the East Coast of the US (prefer north east)
City name can not have Saint or Fort in at, as that can be confusing (St vs. Saint)
Must be the full and real name of the city
Must have some tourism
Household income must be at the US national average or above
Domain name must not have been publicly on the market (domain auction or forum or otherwise)
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